Shorts that sell your product
Shorts gives product stories more room than any other vertical feed. Zappy renders 9:16 spots with a clear arc - hook, product, proof, ask.
Story arc. Shorts viewers tolerate a set-up; use the extra seconds for one concrete product proof point.
YouTube Shorts format specs
Aspect ratio
9:16 vertical (1080 × 1920); Shorts also surfaces on TV where center-framing matters even more.
Length
YouTube currently allows qualifying Shorts up to 3 minutes (per its own documentation - check it for changes), but 15-30 second product spots hold attention best. Zappy renders short-form spots by design.
Safe zones
The bottom band carries the title and channel chip; keep the call to action in the upper two-thirds.
Discovery
Shorts is search-adjacent: the spoken script matters, because captions are indexed. Zappy writes a real script.
Good to know
What size is a YouTube Shorts ad?
9:16 vertical, 1080 × 1920. Zappy renders in this format natively so nothing is cropped or letterboxed.
Do I need footage of my product?
No - a product page link or a single photo is enough. Zappy builds the scene, motion, script and music around it.
Can I use the same ad on other platforms?
Yes. The 9:16 render works across TikTok, Reels and Shorts; this page covers what to adjust per platform.
What does it cost?
The exact credit cost appears before every step, failed renders are refunded, and free daily credits let you try the flow.
Keep exploring
Render your first YouTube Shorts ad now.
Paste a product link, approve the script and Hero Frame, and download a feed-native vertical ad.
Open the Ad MakerFree to start · no credit card · the credit cost is shown before every render