Guides
Practical workflows for the creative jobs Zappy is built for. Each guide ends with a recipe that opens the studio already set up.
Cornerstone guides
How to create AI product ads that look native to the feed →
A practical workflow for turning one product photo into a vertical video ad: the photo, the script, the motion and the music - and what to check before you publish.
How to turn product photos into a full set of marketing creative →
One product, five assets: a hero image, lifestyle scenes, a launch banner, a social reel and a short commercial - and which to make first.
UGC-style ads with AI: what works and what to avoid →
Why creator-style ads outperform polished ones in short-form feeds, how to make one from a product photo, and the honesty rules to follow.
Restaurant social media ads: a weekly creative routine →
How a restaurant or cafe can keep Instagram and TikTok fed every week: dish shots, specials, reels and a simple routine that fits around service.
Real estate listing videos from photos: an honest guide →
How to turn listing photos into short walkthrough-style teasers, which photos work best, and how to keep generated video fair to the property.
How AI video and image credits work at Zappy →
What a credit buys, why video costs more than images, how multi-step workflows are priced, and what happens when a generation fails.
Image to video with AI: bring a still photo to life →
When to animate an existing image instead of generating video from text, how to pick an image that animates well, and how to direct the motion so the subject stays recognisable.
How to write prompts for AI images and video that come out right the first time →
A simple structure for prompts - subject, setting, light, camera, style - with examples for product shots, food and short video, plus the mistakes that waste credits.
AI social media creative: a repeatable weekly plan for small brands →
How a small team can publish every week without a studio: one idea per week turned into a still, a Reel and a story, with a checklist for staying on-brand.
AI video for small business: what it is good at today, and what to avoid →
An honest guide to using AI video for a small business - where fast drafts are enough, when premium quality is worth it, and the kinds of clips that still need a real camera.
Product launch creative: a checklist for the assets you need on day one →
The small set of images and clips a product launch actually needs - hero, lifestyle, banner, reel, short commercial - in the order to make them, and how to keep them consistent.
Learn, watch and create
Explore Zappy tutorials, practical guides, creative Recipes and real examples. Whether you want to make a product ad, turn an image into video or build a new creative workflow, start with something proven and make it your own.
YouTube →
Watch tutorials, Shorts and real Zappy creative workflows.
Blog →
Practical articles on AI video, product advertising and creative workflows.
Guides →
Step-by-step help for getting better creative results.
Recipes →
Start with a ready-made creative workflow instead of a blank canvas.
Follow Zappy on TikTok. Quick creative experiments, product ads and short-form AI workflows from Zappy. Follow on TikTok →
Keep exploring
Learn by making.
Free daily credits, no credit card.
Open the studioFree to start · no credit card · the credit cost is shown before every render